Editorial Board

Editor-in-Chief

Prof. Dr. Gabriele Schuster, IU International University of Applied Sciences, Germany (LinkedIn)

Prof. Dr. Gabriele Schuster has been Professor of Business Administration with a focus on Marketing at IU International University of Applied Sciences since 2016, where she headed the Marketing & Communication department from 2018 to 2024. Her research connects artificial intelligence, innovative marketing and sustainability with concrete business practice, as reflected in her ongoing project "AI biases in marketing practice: Perception and action strategies", which examines how distortions in the application of AI in marketing are perceived and addressed. As an editor, she brings proven experience in managing academic publication processes. Particularly relevant to the field of applied AI is the co-edited volume "Generative künstliche Intelligenz in Marketing und Sales" (Springer Gabler), which systematically opens up generative AI along real-world use cases. Her editorial work further includes a continuously updated handbook on innovative marketing and the co-editorship of a reference work on the 8th UN Sustainable Development Goal.

Editorial Board Members 

The Editorial Board of IJAAIB is an internationally composed team of researchers and practitioners who are dedicated to applied artificial intelligence in business and contribute to IJAAIB.

  • Gardner Mwansa, iYunivesithi Walter Sisulu, South Africa (Google Scholar)
  • Evelyn Kumbirai Tapfuma, Gaborone Institute of Professional Studies, Botswana (ResearchGate)
  • Zainab Aziz, University of South Africa, South Africa (LinkedIn)
  • Salami Abdul Mohammed, Westcliff University, California / USA (LinkedIn)
  • Alexander Oluka, Durban University of Technology Business School, South Africa (ResearchGate)
  • Victor Frimpong, SBS Swiss Business School, Switzerland (Google Scholar)

Call for Editorial Board Members

The International Journal of Applied Artificial Intelligence in Business (IJAAIB) invites scholars to join its Editorial Board to enhance their professional profile and demonstrate leadership in the AI and business community. Serving on the board underscores your commitment to advancing applied AI research and offers a prestigious platform for global scientific recognition. We welcome experts who wish to strengthen their academic standing while shaping the future of artificial intelligence in business practice.

To find out how to apply to become an editorial board member and what information is required, please click here.

Technical Editor

Atilla Wohllebe, Wohllebe & Ross, Germany (LinkedIn)